Product Development

From your vision to a market-ready product.

Product development is a strategic process that leads from brainstorming and conceptualisation to market launch. It is of fundamental importance for companies that want to be successful in today's competitive economic landscape.

Companies that are innovative and creative in the development of new products or the improvement of existing products can secure a decisive competitive advantage.

Iterative process

Product development is an iterative and multi-stage process consisting of various phases, including concept development, prototyping, testing and market launch. At each stage, potential weaknesses are identified and improvements are made to ensure a high-quality end result.

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The Swiss SME Compass:

Product innovation and 3D technologies