Product innovation

Development of innovative products

We support companies in transforming ground-breaking ideas into marketable solutions. Our expertise in innovation development guarantees that your products not only meet current market requirements, but also anticipate future trends and needs.

User

In order to develop and design innovative products in a targeted manner, it is essential that you know the end users and seek dialogue with them.

Problem

Definition and intensive examination of the problem is essential in order to develop appropriate solutions.

Solution

Using various creative methods, innovative solutions can be designed in a targeted manner based on the end user and the problem.

The key to success

In a fast-paced world, innovation is the key to success. We work hand in hand with you and our partners to ensure that your products stand out through creative and technically advanced solutions. Through our systematic approach to innovation development, we help you to create products that are characterised by uniqueness and added value.

Test before Invest!

Test your product as an MVP on the market before you spend a lot of money.

A central component of our innovation development is the principle of "test before invest". We know that the market launch of new products involves considerable investment. It is therefore crucial that you can be sure that your product is not only technically mature, but also meets market requirements.

Risk minimisation: We significantly reduce the risk of bad investments through early testing and validation.
Ensure marketability: We check whether your products meet the expectations and needs of your target group before major investments are made.
Save costs: By identifying problems and optimisation potential at an early stage, we save you time and money in subsequent product development and production.
Customer satisfaction: With the "test before invest" approach, we ensure that your products meet the highest quality standards from the outset and delight your customers.

Innovation development process

Our innovation development process begins with a thorough analysis of your requirements and market conditions. Through creative idea generation, prototyping and continuous testing, we ensure that every product we develop meets the highest quality standards. We emphasise sustainable and resource-saving designs to create products that are not only innovative but also environmentally friendly.

Idea generation

Ideas are generated using targeted creative methods. Initially focussing on quantity and then increasingly on quality.

Concepts Development

Selected ideas with potential are pursued further and various concepts are developed.

Testing

Test as quickly as possible to evaluate whether it works and to obtain feedback from potential customers.

Production data

If everything fits, the data and documents required for production are created.

SMEs and innovation?

How do SMEs systematically achieve marketable innovations?

Here you can download our whitepaper
„Product innovation for SMEs - A compact roadmap"
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