Product Visualisation / 3D Rendering
3d product rendering: product images without a photo shoot.
A 3D product rendering is a photorealistic image calculated from a 3D model. Peppertree creates cut-outs, lifestyle scenes, cross-sections and variants directly from your CAD data – perfectly lit and before the first prototype exists.
Services
formats & services in detail
Web shop & catalogue
Cut-outs
The product on a white or transparent background, from every angle and in identical light – for consistent imagery.
- All variants with the same look
- Transparent backgrounds
- High resolution for print
Marketing & campaigns
Lifestyle and in-context scenes
Your product in its environment: living room, workshop, lab or trade fair – without location, props or photographer.
- Mood that matches your brand
- Scenes for website, social media & posters
Explaining technology
Cross-sections and exploded views
What can’t be photographed: inner workings, assemblies and materials – precisely from the design data.
- Cross-sections
- Exploded views
- Detail and macro views
Configuration
Colour and material variants
Once set up, any number of variants can be created from the same model – ideal for configurators and product range images.
- Colours, finishes, materials
- Images produced in series
Examples
photorealistic. no photo shoot.
Process
from cad model to finished image
Simple cut-outs are often ready within a few days; elaborate scenes take 1 to 3 weeks.
Data & briefing
CAD data (STEP, IGES, OBJ) or dimensioned drawings, plus purpose, formats and image style.
Material & light
Physically based materials (PBR) and lighting, tailored to your product and your brand.
Test renderings
You give feedback on perspective, materials and mood. We refine every detail.
Final images
High-resolution images in the formats and aspect ratios you need for web and print.
FAQ
frequently asked questions
What is a 3D product rendering?
A 3D product rendering is a photorealistic image calculated from a digital 3D model instead of being taken with a camera. Material, light and perspective can be chosen freely – even before the product physically exists.
How much does a product rendering cost?
Simple single images based on clean CAD data start in the three-digit franc range. Lifestyle scenes, elaborate material development or large image series are in the four- to five-digit range.
How quickly are the images ready?
Simple cut-outs are often ready within a few days. Elaborate in-context or lifestyle scenes usually take 1 to 3 weeks.
Do I need CAD data?
CAD data such as STEP, IGES or OBJ is ideal. If you don’t have it, technical drawings with dimensions are usually enough – Peppertree then builds the 3D model itself.
Are renderings cheaper than a photo shoot?
With many variants and product changes, usually yes: colours, materials and perspectives can be changed on the existing 3D model – no new shoot, studio or samples needed.